Email marketing best practices can help you to generate more leads and sales. This post explains how can an effective email marketing strategy help you to grow your business with successful email marketing campaigns. What is Email Marketing? Email marketing is one of the oldest marketing strategies in digital marketing arena. It is a direct marketing channel to generate leads like purchase your products or services. Email marketing best practices is the most profitable and cost-effective way to grow your business. You may send several emails to your friends, family, relatives or your university professors but when it talks email marketing then it is totally commercial. When you send commercial emails to a list of contacts who express their consent to receive email communication from you is called email marketing. Email marketing is a digital marketing strategy that involves using email to communicate with a targeted audience, promote products or services, nurture relationships, an...